Fundraising Analytics Contributor(s): Birkholz, Joshua M. (Author) |
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ISBN: 047016557X ISBN-13: 9780470165577 Publisher: Wiley OUR PRICE: $68.40 Product Type: Hardcover - Other Formats Published: April 2008 Annotation: "Fundraising Analytics" explains analytics and describes how it can drive success in fundraising with step-by-step instructions for conducting this analysis in-house. |
Additional Information |
BISAC Categories: - Business & Economics | Nonprofit Organizations & Charities - General |
Dewey: 658.152 |
LCCN: 2007049356 |
Series: AFP Fund Development |
Physical Information: 0.94" H x 6.46" W x 9.07" (1.08 lbs) 240 pages |
Descriptions, Reviews, Etc. |
Publisher Description: Fundraising Analytics: Using Data to Guide Strategy Fundraising Analytics shows you how to turn your nonprofit's organizational data--with an appropriate focus on donors--into actionable knowledge. The result--A vibrant, donor-centered nonprofit organization that makes maximum use of data to reveal the unique diversity of its donors. It provides step-by-step instructions for understanding your constituents, developing metrics to gauge and guide your success, and much more. |