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Becoming a Public Relations Writer Instructor's Manual: A Writing Process Workbook for the Profession
Contributor(s): Smith, Ronald D. (Author)
ISBN: 0805848169     ISBN-13: 9780805848168
Publisher: Routledge
OUR PRICE:   $63.75  
Product Type: Paperback - Other Formats
Published: June 2003
* Not available - Not in print at this time *Annotation: Using no-nonsense language, realistic examples, easy-to-follow simple and practical exercises, this book guides students through various types of public relations writing. A focus on ethical and legal issues woven throughout, with examples and exercises that deal with public relations as practiced by corporations, non-profit agencies, and other types of organizations large and small. In addition, the book address the most comprehensive list of public relations writing formats to found anywhere--from old standbys like news releases to electronic mail and other opportunities in new technologies.
Additional Information
BISAC Categories:
- Business & Economics | Public Relations
- Social Science | Media Studies
Physical Information: 0.19" H x 8.25" W x 11" (0.50 lbs) 296 pages