Becoming a Public Relations Writer Instructor's Manual: A Writing Process Workbook for the Profession Contributor(s): Smith, Ronald D. (Author) |
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ISBN: 0805848169 ISBN-13: 9780805848168 Publisher: Routledge OUR PRICE: $63.75 Product Type: Paperback - Other Formats Published: June 2003 * Not available - Not in print at this time *Annotation: Using no-nonsense language, realistic examples, easy-to-follow simple and practical exercises, this book guides students through various types of public relations writing. A focus on ethical and legal issues woven throughout, with examples and exercises that deal with public relations as practiced by corporations, non-profit agencies, and other types of organizations large and small. In addition, the book address the most comprehensive list of public relations writing formats to found anywhere--from old standbys like news releases to electronic mail and other opportunities in new technologies. |
Additional Information |
BISAC Categories: - Business & Economics | Public Relations - Social Science | Media Studies |
Physical Information: 0.19" H x 8.25" W x 11" (0.50 lbs) 296 pages |