|
|
Title |
Author / Artist |
Prod Type |
ISBN/ISBN-13
or UPC |
Pub
Date |
Price |
|  | Aesthetics in Marketing | Hagtvedt, Henrik | Paperback | 1638282862 /
9781638282860 | 11/2023 | $66.50 |
|  | Artificial Intelligence in Marketing and Consumer Behavior Research | Kim, Taewoo | Paperback | 1638282668 /
9781638282662 | 10/2023 | $71.25 |
|  | Leveraging Online Search Data as a Source of Marketing Insights | Du, Rex Yuxing | Paperback | 1638282625 /
9781638282624 | 08/2023 | $57.00 |
|  | The Rise of Mobile Marketing: A Decade of Research in Review | Aydin-Gokgoz, Zeynep | Paperback | 1638280983 /
9781638280989 | 11/2022 | $66.50 |
|  | Marketing and Firm Value | Srinivasan, Shuba | Paperback | 1638280444 /
9781638280446 | 07/2022 | $66.50 |
|  | Adoption of Innovations: Comparing the Imitation and the Threshold Models | Heiman, Amir | Paperback | 1638280207 /
9781638280200 | 06/2022 | $52.25 |
|  | Language Research in Marketing | Kronrod, Ann | Paperback | 1680839667 /
9781680839661 | 04/2022 | $85.50 |
|  | Audio and Visual Analytics in Marketing and Artificial Empathy | Lu, Shasha | Paperback | 1680839705 /
9781680839708 | 04/2022 | $61.75 |
|  | Reflections of Eminent Marketing Scholars | Iacobucci, Dawn | Paperback | 1680839543 /
9781680839548 | 03/2022 | $94.05 |
|  | Social Media Analytics and Its Applications in Marketing | Moon, Sangkil | Paperback | 1680839527 /
9781680839524 | 03/2022 | $66.50 |
|  | Studying Healthcare from a Marketing Perspective | Iacobucci, Dawn | Paperback | 1680839187 /
9781680839180 | 01/2022 | $61.75 |
|  | Privacy and Consumer Empowerment in Online Advertising | Choi, W. Jason | Paperback | 1680839209 /
9781680839203 | 01/2022 | $57.00 |
|  | Aggregate Advertising Expenditure in the U.S. Economy: Measurement and Growth Issues in the Digital Era | Silk, Alvin J. | Paperback | 1680838725 /
9781680838725 | 09/2021 | $66.50 |
|  | Brands: An Integrated Marketing, Finance, and Societal Perspective | Calder, Bobby J. | Paperback | 168083746X /
9781680837469 | 11/2020 | $66.50 |
|  | Machine Learning in Marketing: Overview, Learning Strategies, Applications, and Future Developments | Brei, Vinicius Andrade | Paperback | 1680837206 /
9781680837209 | 08/2020 | $57.00 |
|  | Crowdfunding Platforms: Ecosystem and Evolution | Tan, Yee Heng | Paperback | 1680836986 /
9781680836981 | 07/2020 | $85.50 |
|  | A Practical Approach to Sales Compensation: What Do We Know Now? What Should We Know in the Future? | Chung, Doug J. | Paperback | 1680836846 /
9781680836844 | 06/2020 | $52.25 |
|  | Structural Models of the Prescription Drug Market | Ching, Andrew T. | Paperback | 1680836129 /
9781680836127 | 12/2019 | $61.75 |
|  | A Chronology of Health Care Marketing Research | Iacobucci, Dawn | Paperback | 1680836307 /
9781680836301 | 12/2019 | $94.05 |
|  | Measurement in Marketing | Baumgartner, Hans | Paperback | 1680836048 /
9781680836042 | 12/2019 | $85.50 |
|  | The Impact of Risk Communication on Consumption and Consumer Well-Being (Foundations and Trends(r) in Marketing) | Martin, Ingrid M. | Paperback | 1680835726 /
9781680835724 | 09/2019 | $80.75 |
|  | Consumer Culture Theory: Development, Critique, Application and Prospects (Foundations and Trends(r) in Marketing) | Arnould, Eric | Paperback | 1680835602 /
9781680835601 | 07/2019 | $66.50 |
|  | Modeling Dynamic Relations Among Marketing and Performance Metrics (Foundations and Trends(r) in Marketing) | Pauwels, Koen H. | Paperback | 1680834908 /
9781680834901 | 03/2019 | $94.05 |
|  | Sales Force Compensation: Trends and Research Opportunities (Foundations and Trends(r) in Marketing) | Rouziès, Dominique | Paperback | 1680834886 /
9781680834888 | 02/2019 | $57.00 |
|  | Multichannel Retailing: A Review and Research Agenda (Foundations and Trends(r) in Marketing) | Liu, Huan | Paperback | 1680834940 /
9781680834949 | 02/2019 | $66.50 |
|
|
|
