Managerial Decision Making Contributor(s): Bridge, J. (Author), Dodds, J. C. (Author) |
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ISBN: 0815369328 ISBN-13: 9780815369325 Publisher: Routledge OUR PRICE: $161.50 Product Type: Hardcover - Other Formats Published: April 2018 |
Additional Information |
BISAC Categories: - Business & Economics | Management - General |
Series: Routledge Library Editions: Management |
Physical Information: 0.75" H x 5.5" W x 8.5" (1.14 lbs) 322 pages |
Descriptions, Reviews, Etc. |
Publisher Description: This book, originally published in 1975, is an attempt to bridge the gap between economic theory and business practice by relating the tools of economic analysis to the decision making process itself. It is written from a decision making systems analysis viewpoint. This approach enables the reader to perceive the integrative nature of the subject matter in relation to the functioning of the business enterprise. Although the unifying theme of 'decision making' is at the heart of the book, where necessary some of the theoretical underpinnings of traditional neo-classical theory of the firm are covered. |