| Evaluation of R&D Processes: Effectiveness Through Measurements Contributor(s): Ellis, Lynn W. (Author) |
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ISBN: 0890067910 ISBN-13: 9780890067918 Publisher: Artech House Publishers OUR PRICE: $118.75 Product Type: Hardcover Published: January 1997 Annotation: Readers will learn how using quantitative measurement techniques to gauge financial and non-financial company goals can help guide R&D management performance and improve company success. It helps one choose financial R&D projects, create a customer satisfaction and effectiveness index, measure "idea to customer" time, and focus on innovation rather than implementation. |
| Additional Information |
| BISAC Categories: - Business & Economics | Marketing - Research - Business & Economics | Management - General - Business & Economics | Entrepreneurship |
| Dewey: 658.57 |
| LCCN: 96037126 |
| Series: Artech House Technology Management and Professional Developm |
| Physical Information: 0.9" H x 6.2" W x 9.38" (1.33 lbs) 280 pages |
| Descriptions, Reviews, Etc. |
| Publisher Description: Shows how using quantitative measurements techniques to gauge financial and non-financial company goals can help guide R&D management performance and improve company success. The text aims to enable readers to choose financial R&D projects, create a customer satisfaction and effectiveness index, measure every component of idea-to-customer time, and create a balanced scorecard that is focused on innovation rather than implementation. Each chapter concludes with a lessons learned section that highlights how to put the information provided to use in R&D management practice. |
