Magazine Editing: In Print and Online Contributor(s): Morrish, John (Author), Bradshaw, Paul (Author) |
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ISBN: 041560835X ISBN-13: 9780415608350 Publisher: Routledge OUR PRICE: $52.20 Product Type: Paperback - Other Formats Published: October 2011 |
Additional Information |
BISAC Categories: - Language Arts & Disciplines | Journalism - Language Arts & Disciplines | Publishers & Publishing Industry - Social Science | Media Studies |
Dewey: 070.41 |
LCCN: 2011009221 |
Physical Information: 0.7" H x 6" W x 9.1" (0.95 lbs) 282 pages |
Descriptions, Reviews, Etc. |
Publisher Description: Including comprehensive coverage on both print and online, consumer and free magazines, Magazine Editing looks at how magazines work and explains the dual role of the magazine editor. John Morrish and Paul Bradshaw consider the editor both as a journalist, having to provide information and entertainment for readers, and as a manager, expected to lead and supervise successfully the development of a magazine or periodical. Looking at the current state of the magazine market in the twenty-first century, the third edition explains how this has developed and changed in recent years, with specific attention paid to the explosion of apps, e-zines, online communities and magazine websites. Featuring case studies, interviews with successful editors, examples of covers and spreads, and useful tables and graphs, this book discusses the editor's many roles and details the skills needed to run a publication. Magazine Editing offers practical guidance on:
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