Customer-Centered Growth: Five Proven Strategies for Building Competitive Advantage Contributor(s): Whiteley, Richard C. (Author), Hessan, Diane (Author) |
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ISBN: 0201154935 ISBN-13: 9780201154931 Publisher: Basic Books OUR PRICE: $20.89 Product Type: Paperback - Other Formats Published: March 1997 Annotation: The "Business Week" bestseller that "provides significant strategies for those hoping to 'jump-start' their customer-driven companies".--Dr. Steven Covey. |
Additional Information |
BISAC Categories: - Business & Economics | Corporate & Business History - General - Business & Economics | Customer Relations - Business & Economics | Management - General |
Dewey: 658.812 |
LCCN: 95-51041 |
Lexile Measure: 1250 |
Physical Information: 0.75" H x 6.17" W x 9.27" (1.04 lbs) 336 pages |
Descriptions, Reviews, Etc. |
Publisher Description: In Customer-Centered Growth, Richard Whiteley and Diane Hessan reveal the compelling secrets of how today's successful companies are achieving explosive growth. Drawing on dozens of case studies of every kind of enterprise, Whiteley and Hessan define five proven strategies that you can use to grow--even under the most adverse business conditions. |