Perspectives on Persuasion, Social Influence, and Compliance Gaining Contributor(s): Seiter, John S. (Author), Gass, Robert H. (Author) |
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ISBN: 0205335233 ISBN-13: 9780205335237 Publisher: Pearson OUR PRICE: $111.15 Product Type: Paperback Published: September 2003 Annotation: This collection of chapters--written by some of the most important persuasion scholars of our time--represents the scope, depth, and richness of the field of persuasion. With contributions from authors in a wide variety of disciplines, "Perspectives On Persuasion, Social Influence, and Compliance Gaining "provides students with a panoramic view of the field, broadening their perspective and understanding of the influence and impact of persuasion in our lives. Contributing authors include: Richard Petty, John Cacioppo, James Dillard, Daniel O'Keefe, Michael Cody, Robert Cialdini, Michael Burgoon, Linda Carli, David Buller, Judee Burgoon, and others. Features:
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Additional Information |
BISAC Categories: - Self-help | Motivational & Inspirational - Business & Economics | Sales & Selling - General |
Dewey: 153.852 |
LCCN: 2003050028 |
Physical Information: 0.73" H x 6.98" W x 9.16" (1.30 lbs) 400 pages |
Descriptions, Reviews, Etc. |
Publisher Description: This collection of chapters--written by some of the most important persuasion scholars of our time--represents the scope, depth, and richness of the field of persuasion. With contributions from authors in a wide variety of disciplines, "Perspectives On Persuasion, Social Influence, and Compliance Gaining" provides readers with a panoramic view of the field, broadening their perspective and understanding of the influence and impact of persuasion in our lives. |