The Unauthorized Guide to Doing Business the Jamie Oliver Way: 10 Secrets of the Irrepressible One-Man Brand Contributor(s): Clawson, Trevor (Author) |
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ISBN: 1907312412 ISBN-13: 9781907312410 Publisher: Capstone OUR PRICE: $14.36 Product Type: Paperback - Other Formats Published: May 2010 |
Additional Information |
BISAC Categories: - Business & Economics | Small Business - General - Business & Economics | Marketing - General |
Dewey: 658.827 |
LCCN: 2010000253 |
Series: Unauthorized Guide to Doing Business The... |
Physical Information: 0.6" H x 5.3" W x 8.3" (0.50 lbs) 216 pages |
Descriptions, Reviews, Etc. |
Publisher Description: Love him or loathe him, Jamie Oliver is one of the best-known and richest celebrity chefs in the world. But there is more to the man than his linguine. He towers over a business empire that comprises restaurants, shops, cookware, food, magazines, books, DVDs and television production. So how does he maintain his brand name and values across such diverse interests? The Unauthorized Guide to Doing Business the Jamie Oliver Way draws out the universal lessons from Jamie Oliver's remarkable success and identifies 10 secret strategies for business growth and branding that can be applied to any business or career:
Want to be the best? The secrets of phenomenal success are in your hands. Check out the other Unauthorized Guides in this series: Richard Branson; Duncan Bannatyne; Alan Sugar; Bill Gates; and Philip Green. |