Guerrilla Marketing Field Guide: 30 Powerful Battle Maneuvers for Non-Stop Momentum and Results Contributor(s): Levinson, Jay (Author), Levinson, Jeannie (Author) |
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ISBN: 1599184532 ISBN-13: 9781599184531 Publisher: Entrepreneur Press OUR PRICE: $16.16 Product Type: Paperback - Other Formats Published: February 2013 |
Additional Information |
BISAC Categories: - Business & Economics | Entrepreneurship - Business & Economics | Marketing - General - Business & Economics | Small Business - General |
Dewey: 658.8 |
LCCN: 2012032842 |
Series: Guerrilla Marketing |
Physical Information: 0.6" H x 5.2" W x 7.1" (0.45 lbs) 256 pages |
Descriptions, Reviews, Etc. |
Publisher Description: Build marketing momentum, outsmart your competitors, and win the long-term war for mindshare and sales in 30 maneuvers--all inside, battle-tested, and ready to employ. The Father of Guerrilla Marketing, Jay Conrad Levinson, and Jeannie Levinson, President of Guerrilla Marketing International, deliver a no-nonsense, take-no-prisoners plan to producing immediate marketing results without consuming your cash or wasting your time. From delivering a powerhouse elevator pitch to mastering media, each maneuver is a marketing mission accomplished. |