The Right-Brain Business Plan: A Creative, Visual Map for Success Contributor(s): Lee, Jennifer (Author) |
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ISBN: 1577319443 ISBN-13: 9781577319443 Publisher: New World Library OUR PRICE: $17.96 Product Type: Paperback - Other Formats Published: March 2011 |
Additional Information |
BISAC Categories: - Business & Economics | Entrepreneurship - Crafts & Hobbies | Reference |
Dewey: 658.401 |
LCCN: 2010048864 |
Physical Information: 0.6" H x 6.9" W x 8.9" (0.96 lbs) 240 pages |
Descriptions, Reviews, Etc. |
Publisher Description: Turn Passionate Ideas into Profitable Enterprises Do you dream of making a living doing what you love but find the process of creating a viable business plan like trying to fit a square peg into a round hole? Jennifer Lee knows what it's like to make the entrepreneurial leap -- and how to do it successfully. The key is using, rather than stifling, imagination and intuition. Lee's illustrated, colorful worksheets and step-by-step instructions are playful yet practical, transforming drudgery into joy. They'll enable you to define your vision and nail down plans for funding, marketing, networking, and long-term strategy. Discover how to: * Develop a financial plan with fun and flair * Select your circle of support to get the work done * Clarify your business values and goals * Paint a picture of your business landscape * Understand your competition and what makes you stand out from the crowd * Identify your perfect customers and create a marketing plan to reach them * Map out concrete action steps to bring your Right-Brain Business Plan to life |