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Title |
Author / Artist |
Prod Type |
ISBN/ISBN-13 or UPC |
Pub Date |
Price |
| | From Doubt to Functionality: An Imagery Story (Foundations and Trends(r) in Marketing) | Adaval, Rashmi | Paperback | 1680834584 / 9781680834581 | 08/2018 | $61.75 |
| | Consumer Culture Theory: Development, Critique, Application and Prospects (Foundations and Trends(r) in Marketing) | Arnould, Eric | Paperback | 1680835602 / 9781680835601 | 07/2019 | $66.50 |
| | The Rise of Mobile Marketing: A Decade of Research in Review | Aydin-Gokgoz, Zeynep | Paperback | 1638280983 / 9781638280989 | 11/2022 | $66.50 |
| | Measurement in Marketing | Baumgartner, Hans | Paperback | 1680836048 / 9781680836042 | 12/2019 | $85.50 |
| | Consumer Informational Privacy: Current Knowledge and Research Directions (Foundations and Trends(r) in Marketing) | Beke, Frank T. | Paperback | 1680834428 / 9781680834420 | 07/2018 | $61.75 |
| | Market Response and Marketing Mix Models: Trends and Research Opportunities (Foundations and Trends(r) in Marketing) | Bowman, Douglas | Paperback | 1601983549 / 9781601983541 | 04/2010 | $61.75 |
| | Machine Learning in Marketing: Overview, Learning Strategies, Applications, and Future Developments | Brei, Vinicius Andrade | Paperback | 1680837206 / 9781680837209 | 08/2020 | $57.00 |
| | Brands: An Integrated Marketing, Finance, and Societal Perspective | Calder, Bobby J. | Paperback | 168083746X / 9781680837469 | 11/2020 | $66.50 |
| | Is Food Marketing Making Us Fat?: A Multi-Disciplinary Review (Foundations and Trends(r) in Marketing) | Chandon, Pierre | Paperback | 1601984669 / 9781601984661 | 07/2011 | $66.50 |
| | Choice Models in Marketing: Economic Assumptions, Challenges and Trends (Foundations and Trends(r) in Marketing) | Chandukala, Sandeep R. | Paperback | 1601981643 / 9781601981646 | 09/2008 | $66.50 |
| | Product Assortment and Consumer Choice: An Interdisciplinary Review (Foundations and Trends(r) in Marketing) | Chernev, Alexander | Paperback | 1601985347 / 9781601985347 | 03/2012 | $57.00 |
| | Structural Models of the Prescription Drug Market | Ching, Andrew T. | Paperback | 1680836129 / 9781680836127 | 12/2019 | $61.75 |
| | Culture and Consumer Behavior (Foundations and Trends(r) in Marketing) | Chiu, Chi-Yue | Paperback | 1601988249 / 9781601988249 | 03/2014 | $61.75 |
| | Privacy and Consumer Empowerment in Online Advertising | Choi, W. Jason | Paperback | 1680839209 / 9781680839203 | 01/2022 | $57.00 |
| | A Practical Approach to Sales Compensation: What Do We Know Now? What Should We Know in the Future? | Chung, Doug J. | Paperback | 1680836846 / 9781680836844 | 06/2020 | $52.25 |
| | Leveraging Online Search Data as a Source of Marketing Insights | Du, Rex Yuxing | Paperback | 1638282625 / 9781638282624 | 08/2023 | $57.00 |
| | The Information-Economics Perspective on Brand Equity (Foundations and Trends(r) in Marketing) | Erdem, Tülin | Paperback | 1680831682 / 9781680831689 | 08/2016 | $57.00 |
| | Entertainment Marketing (Foundations and Trends(r) in Marketing) | Foutz, Natasha Zhang | Paperback | 1680833324 / 9781680833324 | 12/2017 | $85.50 |
| | Aesthetics in Marketing | Hagtvedt, Henrik | Paperback | 1638282862 / 9781638282860 | 11/2023 | $66.50 |
| | Experimental Economics in Marketing (Foundations and Trends(r) in Marketing) | Haruvy, Ernan | Paperback | 1680831666 / 9781680831665 | 08/2016 | $61.75 |
| | Internet Auctions (Foundations and Trends(r) in Marketing) | Haruvy, Ernan | Paperback | 1601983328 / 9781601983329 | 03/2010 | $61.75 |
| | Adoption of Innovations: Comparing the Imitation and the Threshold Models | Heiman, Amir | Paperback | 1638280207 / 9781638280200 | 06/2022 | $52.25 |
| | A Chronology of Health Care Marketing Research | Iacobucci, Dawn | Paperback | 1680836307 / 9781680836301 | 12/2019 | $94.05 |
| | Studying Healthcare from a Marketing Perspective | Iacobucci, Dawn | Paperback | 1680839187 / 9781680839180 | 01/2022 | $61.75 |
| | Three Essential Analytical Techniques for the Behavioral Marketing Researcher: Median Splits, Mean-Centering, and Mediation Analysis (Foundations and Trends(r) in Marketing) | Iacobucci, Dawn | Paperback | 160198913X / 9781601989130 | 12/2015 | $71.25 |
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